Keywords · Acquisition · Finance · Channel

Sales Pipeline

The set of open deals in progress, organized by stage, along with their expected value and probability of closing.

Why it matters

Pipeline health is a leading indicator of next quarter's revenue; a thin pipeline today predicts a revenue shortfall before it happens.

Example

A founder reviews a pipeline of 15 deals worth $300,000 total, weighted by stage, to forecast next quarter's bookings.

Sales Pipeline — Growth keyword · Cofounderbase